ADE Social Media Statement of Purpose
Function of ADE Social Media:
The primary function of the ADE social media accounts is to share news and announcements relevant to ADE members. These accounts are also used to educate other disciplines about the nature and utility of documentary editing, and to attract new membership to the ADE.
The ADE currently has 3 active social media pages: Facebook, Twitter, and LinkedIn. We maintain a YouTube page for posting conference/webinar videos but we do not intend to post regular content to this page.
News and announcements relevant to ADE members would include
- Project successes, such as the publication of new volumes, or when a project is awarded a grant.
- ADE specific news, such as calls for ADE officer nominations and award and prize announcements for the Boyd Award, Butterfield Award, and so on.
- Relevant job announcements, calls for papers, and grant opportunities, in order to help ADE members and their projects reach a targeted group of qualified documentary editors, and to help up and coming professionals gain access to opportunities.
- Information about ADE-sponsored events and programs, in particular, the IEHD Institute and the ADE annual conference. We do this in order to raise awareness of and attract new people to apply to the IEHD, and also to keep ADE members up to date on conference news.
Content for the education of other disciplines about the nature and utility of documentary editing would include
- Specific articles from Scholarly Editing and other relevant journals.
- Educational resources from the IEHD.
- Examples of project successes, National History Day Projects that took advantage of ADE editions, interviews with documentary editors
- Webinars on the subject of documentary editing
Content to attract new membership to the ADE
- We can share resources from outside the discipline of documentary editing, such as from archives, libraries, or digital humanities, that would both be useful to ADE membership and introduce the other disciplines to the ADE as an organization.
- Conference information and updates.
Audience:
Our current audience for this content is ADE members, historians, universities, and government grant funders.
Our potential audience also includes students, archivists, digital humanists, and librarians
Tone of ADE Social Media:
- Friendly
- Conversational
- Engaging
- Professional
- Grammatically correct
Goals of ADE Social Media:
- To keep members of the ADE up to date with member projects and opportunities.
- To provide funding and career opportunities to ADE members who follow the page.
- To create a kind of hub of Documentary Editing professionals and connect them to one another.
- To inform students, academics, historians, archivists, digital humanists, and librarians who may not be familiar with documentary editing about the discipline.
- To educate people outside of the ADE about documentary editing
- To inspire new people to join the organization.
- Get more (real, potential member) followers on both Twitter and Facebook. Annual goal to increase followers by 10% on each platform.
How Frequently Do We Post:
- Twitter, at least 5 times a week, including re-tweets and project announcements.
- Facebook, 2 or 3 times a week.
- LinkedIn, 2 or 3 times a week.
Thematic Content to Post:
- Scholarly Editing Journal Articles
- Social Media content from other Documentary Editing projects
- Helpful Digital Humanities resources
- ADE Announcements
- Relevant Calls for Papers, Webinars, and conference opportunities
- Livetweeting of ADE events



